Join TTRA – Your Global Community for Tourism Research
For more than 50 years, the Travel and Tourism Research Association (TTRA) has served as the leading global community for professionals who advance the future of travel and tourism through research, insights, and data-driven decision-making.
When you join TTRA, you become part of a vibrant and supportive network of academics, practitioners, analysts, students, and industry leaders who share a commitment to high-quality research and meaningful collaboration.
As a member, you gain year-round access to cutting-edge trends, global perspectives, professional development, and opportunities to connect, publish, learn, and lead.
Become a member today and help shape the future of travel and tourism research.
Explore TTRA Member Benefits
TTRA membership gives you access to a powerful combination of community, insight, and opportunity. Members stay informed, connected, and supported through resources designed to strengthen your work and your career.
Awards & Recognition
Celebrate your achievements and gain visibility within the global tourism research community.
Build Connections
Collaborate with leaders, colleagues, and experts from across the world.
Career Opportunities
Access unique job postings and opportunities across academia, destinations, agencies, and industry.
Education & Training
Stay ahead with the latest trends, research, tools, and mentorship from top tourism professionals.
Event Discounts
Enjoy discounted rates at TTRA’s premier events, including the Annual International Conference and Marketing Outlook Forum.
Local Focus
Engage with TTRA’s regional chapters for local networking, leadership, and professional learning.
TTRA Membership Categories
TTRA brings together the best and brightest minds in the travel and tourism research space – from university faculty and graduate students to DMO professionals, consultants, agencies, and global researchers.
Whether you are advancing scholarship, shaping destination strategy, supporting industry innovation, or beginning your professional journey, TTRA is your professional home.
If you have any questions about membership, our team is here to help at in**@**ra.com.
TTRA offers multiple membership levels to fit your needs:
Student
Membership
Perfect for students beginning their tourism research or industry journey.
Academic Membership
Ideal for faculty, researchers, and academics advancing tourism knowledge.
Premier Membership
Designed for practitioners, analysts, and professionals seeking deeper insights and connections.
Organizational Membership
Created for organizations looking to expand access, visibility, and connection across their teams.
Additional Membership Options:
Academic Organizational Membership
$729 Annual Dues
The Academic Organizational Membership supports universities, research centers, and academic programs looking to engage multiple faculty members. This membership includes access for up to two academic professionals and strengthens institutional ties to TTRA’s global research community. It’s an ideal choice for programs seeking to elevate research visibility, support faculty development, and participate in international collaboration.
Global South Membership
RecogniTTRA is committed to equitable access and representation across the global tourism research community. To support this mission, we offer dedicated membership tiers for individuals residing in Global South nations.
Global South Standard Membership — $199
Provides full access to TTRA’s resources, networking opportunities, and collaborative research platforms.
Global South Student Membership — $25
Supports students with access to educational resources, mentorship, and a global professional network.
These membership options reinforce TTRA’s commitment to reducing knowledge gaps and elevating the voices and expertise of scholars and professionals across the Global South.
For more information about Global South membership, please contact us.
Retired Membership
$50 Annual Dues
The Retired Membership honors long-time professionals who wish to stay connected to the TTRA community. This option provides continued access to industry insights, research updates, and networking opportunities for those who remain passionate about the future of travel and tourism.
For more information about Retired membership, please contact us.
TTRA Member Testimonials
Discover how TTRA has supported the careers, research, and professional journeys of members across academia, destinations, and industry.
“I attended my first TTRA meeting in my first year in the industry and have returned every year since. The people, insights, and support make TTRA invaluable to my work.”
“The TTRA community is open-minded, supportive, and always eager to embrace new ideas. I highly recommend joining TTRA for anyone looking to build meaningful connections.”
"Being a member of TTRA has been a vital part of growing my career. I found my first job after graduation through a connection I made at my first annual conference.”
Join Our Growing Global Community
Membership in TTRA signals your commitment to advancing excellence in travel and tourism research. Join thousands of members across academia, destinations, organizations, and industry who rely on TTRA for knowledge, connection, and community.
Become a TTRA member today and be part of the global movement driving smarter, more sustainable, more impactful tourism decisions.
If you have questions about membership, please reach out — we’re here to help.
Get In Touch
TTRA is a highly respected and established organization dedicated to advancing the standards of travel and tourism research and analysis. With its focus on excellence, professionalism, quality, and inclusivity, TTRA is the go-to source for professionals in the industry seeking to stay ahead in their field.