December 4, 2026 - December 7, 2026
Redefining Responsibility in the Future of Tourism
Ethics, Mindfulness, and Stakeholder Engagement in Travel Research
Join us for TTRA Asia Pacific 2026 in the stunning winter city of Sapporo, Japan, hosted by Hokkaido University, where academic excellence meets an unforgettable destination experience.
This is not just another conference. It is an invitation to engage with the Asia Pacific’s leading tourism and hospitality scholars and practitioners in a setting that transforms how we connect, collaborate, and think. Against the backdrop of Hokkaido’s iconic winter landscape, powder snow, vibrant food culture, and warm local hospitality, TTRA APAC 2026 offers a truly distinctive environment for knowledge exchange and professional growth.
Designed to foster meaningful dialogue and capacity building across the region, the conference brings together voices from Japan and beyond. For international delegates, Sapporo offers more than a venue, it offers a place to experience. From world-class winter tourism to a city consistently ranked among Japan’s most livable, this is your opportunity to learn, network, and immerse yourself in a destination that feels like a home away from home.
Come for the conference. Stay for the experience. Leave inspired.
Registration is Open
Registration is now open for TTRA Asia Pacific 2026 in Sapporo, Japan. Register for the conference and book your pre-conference and post-conference tours using the link below.
REGISTER NOWRegistration Fees
Early Bird rates available through October 31, 2026.
| Delegate Type | Early Bird, AUD | Early Bird, JPY |
|---|---|---|
| TTRA Member | 450 | 50,000 |
| Non-Member | 550 | 62,000 |
| Student Member | 250 | 28,000 |
| Student Non-Member | 300 | 34,000 |
| Global South Participant | 200 | 23,000 |
| Global South Student | 150 | 17,000 |
| Day Ticket, Participant | 100 | 12,000 |
| Day Ticket, Student | 50 | 6,000 |
More Conference Information
For the latest conference program, speakers, travel information, accommodation, tours, and other event details, visit the official TTRA Asia Pacific 2026 conference website.
VISIT THE CONFERENCE WEBSITEQuestions?
For questions about TTRA Asia Pacific 2026, contact the conference team.