Join Our Growing Global Community

Join the world’s leading travel and tourism research association. TTRA is the leading advocate for higher standards in travel and tourism-related research, analysis, and marketing.

For over 50 years, TTRA has been the industry’s leader for go-to, evidence-based, global travel and tourism data and analysis.

Why We Do What We Do: We collaborate to advance the strategic use of research to provide leading-edge travel and tourism solutions that create a positive impact on people, places, and society.

TTRA unites the best and brightest in the travel and tourism research community.

University academics, professional practitioners, and research experts become members of TTRA to network, collaborate, learn, and ideate with colleagues from across the globe.

Travel and tourism professionals need world-class research to make informed decisions. TTRA is where they find it.

TTRA Membership Benefits

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Awards & Recognition

TTRA is proud to recognize and honor significant accomplishments, exemplary leadership, and commitment to the travel and tourism research community.

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Build Connections

TTRA members build connections with a diverse network of industry leaders and gain valuable insights and knowledge through collaborations and partnerships.

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TTRA provides members with access to the latest industry trends, research, training opportunities, and mentorship programs to help further their professional development.

TTRA Member Testimonials

"The colleagues and friends I have made along the way are irreplaceable. I would encourage anyone that is new in the travel industry to join TTRA as quickly as possible."

“TTRA membership has its privileges. TTRA is not just an association in which I am a privileged member, it is a community in which I am a privileged resident.”

“Being a member of TTRA has been a vital part of growing my career. I found my first job after graduation through a connection I had made during my first annual conference.”

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Andria Godfrey

Miles Partnership

TTRA Partner of the Month:

Longwoods International

Established in 1978 as a market research consultancy, Longwoods International has grown into a respected leader within the travel and tourism industry. With offices in Toronto, Ohio, New York, North Carolina, Florida, and Wisconsin, Longwoods conducts strategic market research for public- and private-sector clients throughout North America, Europe and the Pacific Rim.

Visit Longwoods International’s Website >>

Longwoods International

TTRA Partners

Our partners share our commitment to advancing the travel and tourism industry through research and insights. They are integral to our events, and their contributions are widely recognized by current and past TTRA members. We invite you to connect with these organizations and join our mission to drive progress in the industry. TTRA is proud to be associated with leading institutions and organizations in the travel sector, including Arrivalist, Azira, Future Partners, Longwoods International, Zartico, and many more.

Partnering with TTRA provides organizations with a unique opportunity to connect with, support, and engage with the travel and tourism research community.

TTRA Partner DSG Research

Get In Touch

TTRA is a highly respected and established organization dedicated to advancing the standards of travel and tourism research and analysis. With its focus on excellence, professionalism, quality, and inclusivity, TTRA is the go-to source for professionals in the industry seeking to stay ahead in their field.