June 4, 2025

MOF 2026

The Travel and Tourism Research Association (TTRA) is now accepting presentation proposals for the 2026 Marketing Outlook Forum (MOF), taking place February 2–4, 2026 in Charlotte, North Carolina.

MOF is one of the premier conferences for professionals in travel and tourism marketing, data analysis, and destination strategy. Each year, it brings together leading researchers, marketers, and innovators from across the globe to explore how data and insights are transforming our industry.

The theme for 2026—“In the Driver’s Seat: Gaining the Competitive Edge in Marketing with Research & Data”—calls for forward-thinking ideas, practical strategies, and future-focused perspectives. Whether you’re driving innovation through AI, measuring marketing ROI, or leading collaboration across the tourism ecosystem, this is your opportunity to present at one of the industry’s most respected stages.

  • Provide actionable marketing strategies backed by real data
  • Highlight emerging technologies and personalization in tourism marketing
  • Showcase collaboration between DMOs, vendors, and researchers
  • Explore critical issues like data privacyAI ethics, and consumer behavior trends

Presenting at MOF is a great way to share your expertise, build credibility, and connect with a highly engaged audience of tourism professionals, academics, and destination leaders.

🗓 Deadline: July 15, 2025

🔗 Submit Your Proposal Now

  • Reach a highly targeted audience of tourism professionals and decision-makers
  • Contribute to the advancement of travel marketing and research
  • Boost your visibility and expand your professional network
  • Be recognized as a thought leader in the global tourism community

Whether you work in a DMO, research institute, private sector company, or tech startup—if you’re using data and insights to make an impact, we want your voice at the table.

Let’s shape what’s next—together.

Have questions? Contact us at [email protected].

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About TTRA

The Travel and Tourism Research Association (TTRA) is a global non-profit organization dedicated to enhancing the travel and tourism industry through impactful research, education, and collaboration. Comprised of a diverse community of professionals, academics, and industry leaders, TTRA provides a platform for networking, knowledge sharing, and fostering innovation. With a commitment to driving sustainable growth and excellence in travel and tourism, TTRA continually strives to advance insights and best practices, shaping the industry’s future. TTRA members collaborate to advance the strategic use of research to provide leading-edge travel and tourism solutions that create a positive impact on people, places, and society. For more information, visit www.ttra.com