About

Welcome to the Canada Chapter of the Travel and Tourism Research Association (TTRA). Our Chapter is dedicated to promoting travel and tourism research in Canada and connecting professionals who share a passion for this industry.

Our members come from a variety of backgrounds, including academia, government, and private industry, making for a diverse and engaging community.

Membership of the Canada Chapter is FREE once you join TTRA International – check the box on the application form, which you can access by visiting our membership page.

For the latest updates, events, and chapter-specific resources, please visit the TTRA Canada website, where most Canada Chapter information is shared.

Canada Chapter

Region

The Canada Chapter is composed of all Canadian Provinces and Territories. The Canadian provinces are Alberta, British Columbia, Manitoba, New Brunswick, Newfoundland and Labrador, Nova Scotia, Ontario, Prince Edward Island, Quebec, and Saskatchewan. In addition to the provinces, Canada also has three territories: Northwest Territories, Nunavut, and Yukon. These provinces and territories comprise Canada’s diverse and vast landscape, each with its unique culture, geography, and history.

Board Of Directors

Our chapter is led by a dedicated team of professionals who volunteer their time to serve on our board of directors. Our board members come from a variety of organizations and bring a wealth of experience to the table.

Michael Lever

Michael Lever

Fairleigh Dickinson University

Chair

Jeannette Lye

Jeannette Lye

Tourism Saskatchewan

President

Tim Bayne

Tim Bayne

Ottawa Tourism

1st Vice President

Kimberly Thomas-Francois

Kimberly Thomas-Francois

Thompson Rivers University

2nd Vice President

Anirudh Bizlawan

Anirudh Bizlawan

Destination Toronto

Secretary – Treasurer

Yan Cong

Yan Cong

Travel Manitoba

Director

Tom Guerquin

Tom Guerquin

Central Counties Tourism

Director

Lena Liang

Jingen (Lena) Liang

Toronto Metropolitan University

Director

William Murray

William Murray

University of Guelph

Director

Wayne Smith

Wayne Smith

Toronto Metropolitan University

Director

James Anderson

James Anderson

Destination Canada

Director

Emilie Comeau-Sinclair

Emilie Comeau-Sinclair

Environics Analytics

Director

Moira McDonald

Moira McDonald

Royal Roads University

Director

Alexander Owens

Alexander Owens

University of Guelph

Student Volunteer

Shirley Ivet Villalobos-Torres

Shirley Ivet Villalobos-Torres

Fairleigh Dickinson University

Student Volunteer

Contact TTRA Canada Chapter

We welcome inquiries from anyone interested in learning more about our chapter or getting involved in our community. Please feel free to contact us with any questions or comments you may have. We look forward to hearing from you!

Get In Touch

TTRA is a highly respected and established organization dedicated to advancing the standards of travel and tourism research and analysis. With its focus on excellence, professionalism, quality, and inclusivity, TTRA is the go-to source for professionals in the industry seeking to stay ahead in their field.