February 25, 2025 - February 25, 2025

Navigating the “Trump Effect” on International Travel to the U.S.

With the reelection of Donald Trump, international perceptions of the United States are once again in the spotlight.

This presentation explores a timely question: Has Trump’s return to office affected global interest in visiting the U.S., and how have the demographics of potential tourists shifted in response?

Utilizing YouGov’s DestinationIndex, we’ll analyze data across 28 international markets to reveal the latest trends in travel sentiment toward the U.S.

🗓️ Date: Tuesday, February 25, 2025

🕒 Time: 2:00pm ET

🎤 Presenter: Kenton Barello, Vice President, YouGov

🎤 Presenter: Brian Reitz, Senior Marketing Manager, YouGov

Kenton Barello Vice President, YouGovKenton Barello – Vice President, YouGov

Kenton Barello is focused on working with various companies and organizations in Travel & Tourism. Kenton holds an MBA from DePaul University in Marketing Planning and Strategy and a Bachelor of Journalism from the University of Missouri. He has over ten years of experience working with organizations of all sizes to help them best leverage market research for growth and ROI. At YouGov, Kenton and his team leverage syndicated and custom data and analytics tools to help Travel & Tourism organizations understand and analyze customer opinion and behavior.

Brian Reitz

Senior Marketing Manager, YouGovBrian Reitz – Senior Marketing Manager, YouGov

Brian Reitz serves YouGov as Senior Marketing Manager, Americas, where he leads on data trend reports, integrated marketing programs, and a regular webinar series. He has supported the company’s partnership with TTRA since joining YouGov in 2021, conducting survey analyses and building research presentations. He previously worked at InfluencerDB as a Marketing Manager, supporting strategic media plans and auditing travel influencers for brand clients. He graduated from the University of Missouri School of Journalism and performs stand-up comedy in Chicago in his spare time.

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