Here’s the long version… MOF will:
- Equip senior management responsible for strategy and marketing with data, insights, and tools that inform and drive smart marketing and business decisions and current marketing and long-term strategic planning;
- Provide an opportunity for marketers and researchers to share the same platforms for discussion/learning/strategy development and decisions;
- Provide the opportunity for industry executives to learn from their peers and industry experts, identify industry opportunities and explore cooperative solutions to industry challenges;
- Provide the opportunity for consultants/vendors to promote products and services and engage directly with end-users in support of marketing goals and strategies;
- Provide the opportunity for academics to keep current with travel and tourism trends, and interact with travel and tourism executives.
Here’s the short version…
For more than 30 years, the Marketing Outlook Forum has been premised on one simple formula:
Research and Forecasts + Marketing Insights + Informed Strategy = SUCCESS
Hear from industry experts why the MOF tops their list of events they ALWAYS make time to attend.