Research Studies
The July 2018 (vol 57, no 6) issue of the JTR is now available
TTRA update: The July 2018 (vol 57, no 6) issue of the Journal of Travel Research is now available at http://bit.ly/jtr57no6 As a TTRA Lifetime, Partner, or Premier member, you receive a complimentary online subscription with membership. Visit https://ttra.com/insights/journal-of-travel-research/ or inquire to pthacker@ttra.com. … [Read more...] about The July 2018 (vol 57, no 6) issue of the JTR is now available
SKIFT: Amazon, Group Travel, and Loyalty
3 Charts From Our Skift Research Reports Summer is here. Year 2018 is halfway through. We at Skift have written hundreds of articles covering the hot and the not-so-hot areas in travel thus far. For this short piece, we will show you a few charts extracted from a select Skift Research reports published this year. The common thread? They are all topics that travel stakeholders need to think about, deeply. VISIT WEBSITE … [Read more...] about SKIFT: Amazon, Group Travel, and Loyalty
MMGY detects possible softness in leisure travel
For the first time in 12 years, travel marketing firm MMGY forecasts a decline in the number of vacations Americans will take. MMGY's survey asked travelers about their intentions to travel more, less, or the same in the year ahead compared to the previous 12 months. Twenty-one percent of travelers indicated an intention to take more vacations, while 30% said they plan to take fewer, resulting in a 9-point negative variance in vacation intentions. This is the first time that variance has been negative in the 12 years the question has been asked, and it raises a concern about a softening of the leisure travel market in the months ahead. READ ARTICLE … [Read more...] about MMGY detects possible softness in leisure travel
ARC Finds Air Travel Strong for Summer 2018
Airlines Reporting Corp. reported today that travelers flying during the summer months can expect to pay slightly less than last year. This drop mirrors what ARC sees as a larger trend in average ticket prices, posted monthly on the company’s website. Travel sold to the top 10 destinations by U.S. travel agencies is up from 2017, showing continued strong demand for air tickets in the U.S. Like 2016 and 2017, ticket sales to Cancun continue to be the top seller this summer. Other summer hot spots are on the rise for U.S. air travelers this summer. Ten percent more travelers will fly to Punta Cana as compared to the same period last year while Honolulu will see a 14 percent increase. Air travel to Orlando and Seattle increased eight percent year over year. New York and Los Angeles will also see a four percent increase in air travel, while air travel to Las Vegas is down eight percent although it still ranks in the top ten. READ ARTICLE … [Read more...] about ARC Finds Air Travel Strong for Summer 2018
Americans Prefer Road Trips to All Other Forms of Travel
Survey Reveals That Americans Prefer Road Trips to All Other Forms of Travel, That Summer Is Their Favorite Season For Hitting the Road, and That 60 percent Do Not Travel Internationally Summer is here, and, according to new data from Ebates most Americans will be taking the opportunity to hit the highway. The Ebates Summer Survey of more than 1,000 U.S. adults, conducted online by Propeller Insights on behalf of Ebates in June 2018, revealed how, where and for how much Americans will be spending their summer vacations. READ ARTICLE … [Read more...] about Americans Prefer Road Trips to All Other Forms of Travel
The Personalization Dilemma in Travel (SKIFT)
Read on for executive insights and data-driven reporting on topics that include the future of personalization, the mobile payments transformation, Europe's new General Data Protection Regulation, and the problem with digital assistants. READ MAGAZINE … [Read more...] about The Personalization Dilemma in Travel (SKIFT)
U.S. Business Travel Thriving As Travel Expands for 100th Straight Month
Travel to and within the U.S. grew 3.6 percent year-over-year in April, according to the U.S. Travel Association’s latest Travel Trends Index (TTI) - marking the industry’s 100th straight month of overall expansion. Though the raw numbers are in positive territory, the U.S. continues to trail other global travel heavyweights in capturing share of the booming international travel market. The most noteworthy component of the April TTI was domestic business travel, which grew for a fourth consecutive month—the first four-month win streak for that segment since January-April 2015. Forward-looking bookings and searches for business travel appear to be on an upswing as well, leading to a strong business Leading Travel Index (LTI)—the forecasting portion of TTI. VISIT WEBSITE DOWNLOAD PDF … [Read more...] about U.S. Business Travel Thriving As Travel Expands for 100th Straight Month
U.S. Lodging Industry – Just the Facts
In conjunction with the 2018 NYU Hospitality Investment Conference, CBRE Hotels’ Americas Research has prepared a “Fact Sheet’ that highlights our current outlook for the U.S. lodging industry. CLICK HERE TO DOWNLOAD … [Read more...] about U.S. Lodging Industry – Just the Facts
Timing is Everything: New Research Highlights When to Offer Trip Extras
Two studies focusing on trip extras show how timing matters when hoteliers offer ancillary products A new white paper titled Business Travelers and their Demand for Ancillary Services, commissioned by iSeatz, a technology company providing ancillary booking solutions, and researched by Phocuswright, shows that timing around offering ancillaries matters just as much as what ancillaries the hotels are offering. The research, along with an earlier study focused on leisure travelers, reveals that although the types of trip extras in which leisure and business travelers are interested may differ, the ways these travelers are willing to engage with this content are extremely similar. This white paper is the companion piece to Hotel Ancillaries: An Unexplored Opportunity which focused on the leisure traveler’s interest in ancillary products. READ ARTICLE … [Read more...] about Timing is Everything: New Research Highlights When to Offer Trip Extras
Free book available on Peer-to-Peer Accomodations
Sara Dolnicar, closing keynote speaker at #TTRA2018, authored a book on Peer-to-Peer Accommodation Networks that is available to all. Peer-to-peer accommodation networks are pushing boundaries we did not even know existed. These networks have rocked the established accommodation sector, dramatically increasing the variety of accommodation options available to people around the world. This is the first book to provide an in-depth analysis of the business model of Airbnb, to discuss factors facilitating the transition of peer-to-peer networks from niche market to mainstream accommodation providers, and to predict that the next step of development for peer-to-peer accommodation networks will be to become online one-stop travel shops. Many other hot topics around peer-to-peer accommodation are discussed. Download the OA version at www.goodfellowpublishers.com/peertopeer … [Read more...] about Free book available on Peer-to-Peer Accomodations
