eNews
TTRAconnects – July 2019 Edition
Hello TTRA Members,
Welcome to TTRA’s 50th Year of being, and a very big welcome to all of our new members.
We have come a long way since that first meeting in Monterey, California in 1970. We now have chapters in the United States, Canada, Europe, and Asia-Pacific, and as the first President from the Asia-Pacific region, I am humbled to be part of this very important year.
We kicked off our 50th year in June in Melbourne, Australia with a highly successful conference around the theme of “Navigating Shifting Sands: Research in Changing Times”. But, we are more than a ‘one-conference association’ with the second iteration of our DMO Research course being held this year in Wichita Kansas on September 18, 2019, in conjunction with the CenStates Chapter conference. The Marketing Outlook Forum is coming up in October, along with all of the various chapter meetings and conferences that provide our broad membership with a range of ways to engage. We also have our webinar series and are currently working on other projects that will add value for our members. As we move into more uncertain times, undertaking and applying research becomes even more crucial for the continued success of travel and tourism.
We are also moving forward with our efforts to become not only a carbon-neutral as an organization but potentially carbon-positive.
In June, we farewelled some of our most committed Board Members, Marion Joppe, Wendy Kheel, and Duane Vinson and welcomed our incoming members, Lynne Coxwell, Statia Elliot, and Robert Li, along with Esra Calvert and Erin Francis-Cummings who are returning for another term. We are a working Board and have a range of expertise to draw on, but if any members wish to become more involved through a committee, please contact us. We are only as strong as our members and need your engagement…
I look forward to welcoming you all at the 51st Annual Conference next June in Victoria, BC, Canada, where we will be officially celebrating 50 years of TTRA with special events and activities as well as our usual strong research conference. Our chapters are also planning celebrations and various activities to celebrate this milestone over the next 12 months, where I also hope to see you.
I wish you all happy and meaningful days
Sue Beeton
TTRA President
Grab a cup of coffee and let’s catch-up!
TTRAconnects – July 2019 – Table of Contents
2019 Marketing Outlook Forum – REGULAR REGISTRATION ENDS JULY 31
2019 International Conference Wrap-Up
TTRA Professional Development: DMO Research Course
TTRA Webinar Series: July Webinar Recap
TTRA’s Carbon Footprint
New TTRA Members
Upcoming Events
In the Know
What’s New with You!
TTRAconnects – June 2019 Edition
Hello TTRA Members,
Welcome to TTRA’s 50th Year of being, and a very big welcome to all of our new members.
We have come a long way since that first meeting in Monterey, California in 1970. We now have chapters in the United States, Canada, Europe, and Asia-Pacific, and as the first President from the Asia-Pacific region, I am humbled to be part of this very important year.
We kicked off our 50th year in June in Melbourne, Australia with a highly successful conference around the theme of “Navigating Shifting Sands: Research in Changing Times”. But, we are more than a ‘one-conference association’ with the second iteration of our DMO Research course being held this year in Wichita Kansas on September 18, 2019, in conjunction with the CenStates Chapter conference. The Marketing Outlook Forum is coming up in October, along with all of the various chapter meetings and conferences that provide our broad membership with a range of ways to engage. We also have our webinar series and are currently working on other projects that will add value for our members. As we move into more uncertain times, undertaking and applying research becomes even more crucial for the continued success of travel and tourism.
We are also moving forward with our efforts to become not only a carbon-neutral as an organization but potentially carbon-positive.
In June, we farewelled some of our most committed Board Members, Marion Joppe, Wendy Kheel, and Duane Vinson and welcomed our incoming members, Lynne Coxwell, Statia Elliot, and Robert Li, along with Esra Calvert and Erin Francis-Cummings who are returning for another term. We are a working Board and have a range of expertise to draw on, but if any members wish to become more involved through a committee, please contact us. We are only as strong as our members and need your engagement…
I look forward to welcoming you all at the 51st Annual Conference next June in Victoria, BC, Canada, where we will be officially celebrating 50 years of TTRA with special events and activities as well as our usual strong research conference. Our chapters are also planning celebrations and various activities to celebrate this milestone over the next 12 months, where I also hope to see you.
I wish you all happy and meaningful days
Sue Beeton
TTRA President
Grab a cup of coffee and let’s catch-up!
TTRAconnects – June 2019 – Table of Contents
2019 Marketing Outlook Forum – REGULAR REGISTRATION ENDS JULY 31
2019 International Conference Wrap-Up
TTRA Professional Development: DMO Research Course
TTRA Webinar Series: July Webinar Recap
TTRA’s Carbon Footprint
New TTRA Members
Upcoming Events
In the Know
What’s New with You!
Regular Rates End July 31 | 2019 Marketing Outlook Forum
You Are Invited
Join destination marketing colleagues in Washington DC for the 2019 Marketing Outlook Forum. The Marketing Outlook Forum provides C-Suite and Director-level marketing professionals with the latest research and forecasting insights, right when they need it, all within a packed three-day program. No sifting through reports, contracting with firms, skimming countless projections, or attending multiple sector-specific conferences.
Be part of the momentum.
Attend the 2019 Marketing Outlook Forum. October 7 to 9, 2019 in Washington DC.
Register Now and Save
The regular registration deadline is tomorrow. Register before Wednesday, July 31, 2019 to avoid paying late registration pricing.
Register here.
Book Now and Save
The 2019 MOF will take place at the Hyatt Regency Bethesda.
Special group rates have been secured for conference delegates!
Rates expire on September 18th, 2019 or when the room block is full, whichever comes first.
Book Hotel here.
Experts to Discuss Overcoming Destination Obstacles to Meet Our Marketing Goals at #2019MOF
Join destination marketing colleagues in Washington DC for the 2019 Marketing Outlook Forum to hear Rick Hoeninghausen (Xanterra Parks & Resorts-Yellowstone), Donna Carpenter (Cabarrus County CVB), and Emily Cassell (Arlington Convention and Visitors Service) discuss Overcoming Destination Obstacles to Meet Our Marketing Goals.
Overcoming Destination Obstacles to Meet Our Marketing Goals
Sometimes destinations do everything right in marketing and the visitors arrive as expected. And yet, they don’t hit their numbers. In fact, it’s entirely possible that destinations can be questioning the effectiveness of their marketing efforts when operational issues are holding them back.
This panel of smart marketing minds will share some of their secrets of overcoming external roadblocks to allow maximum ROI from their marketing efforts.
Speakers:
Rick Hoeninghausen (Xanterra Parks & Resorts-Yellowstone) will talk about labor/staffing shortages that kept them from meeting 2017 revenue goals and how they overcame those shortages to achieve full staffing and meet their goals in 2018. Rick’s bio
Donna Carpenter (Cabarrus County Convention and Visitors Bureau in North Carolina) will discuss how she helped her Board get focused on a strategic plan that aimed to improve the visitor experience by alleviating some big infrastructure issues that damaged the destination’s image. Donna’s bio
Emily Cassell (Arlington Convention & Visitors Service in Virginia) will talk about the need for new visitor experiences to drive longer stays and meaningful interaction when there is no open land to develop. Emily’s bio
New Career Posting Available for Viewing – July 26
Alert: New Career Posting Available for Viewing HERE!
Announcing the #TTRA2020 Post-Conference Cruise to Alaska
A record number of cruise passengers are heading to Alaska in 2020. Planning to join them?
Hey TTRA Members & Friends,
As you likely know, TTRA’s 50th Anniversary will be celebrated at the 2020 TTRA Annual International Conference being held June 16 to 18, 2020 in Victoria, British Columbia, Canada.
Donna Larsen (past president) has organized a post conference cruise to Alaska, at special rates on Celebrity Cruise lines. The cruise itinerary can be found HERE. One hundred cabins have been blocked for our group. If refundable deposits are not paid on these rooms by early October, we will lose the special rates.
The cruise supports Friends of the Klondike Corridor, a non-profit group that supports the Klondike Gold Rush National Parks in the U.S. and Canada. More details can be found on their website https://www.klondikecorridor.org/cruises/TTRACruise.
We need to know how many people are seriously considering joining us on this cruise so that we can plan ahead. And you don’t need to be a TTRA member to attend… members, conference attendees, colleagues, families, friends are all invited to attend!
Please respond to donna@datapathsystems.net by August 9th and let her know if you are interested in this great opportunity. She will recontact you directly to review the details.
Hope to see you on-board!
Donna and Mike Larsen
DataPath Systems
Canadian phone: 844.415-4601 (Toll free)
U.S.A. phone: 575.415-4601
