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TTRA Supports NTTO Decision to Suspend Data Dissemination

The Travel and Tourism Research Association (TTRA), a global organization of researchers committed to improving the travel industry by supporting quality tourism research, commends the efforts by the Customs and Border Protection Agency (CBP) to improve the collection and reporting of data they collect on international visitors to the U.S.   We also support the recent decision by the National Travel and Tourism Office (NTTO) to suspend data dissemination.   Given the importance of international visitation to the U.S. economy, contributing $32 billion in wages to U.S. workers, and responsible for $245 billion in spending in cities and towns across the country, getting the numbers right is more important than ever. The CBP data from the I94 form, however, is just one component of information used to inform the industry of the behavior of international visitors; the other is the Survey of International Air Travelers (SIAT) conducted by the National Travel and … [Read more...] about TTRA Supports NTTO Decision to Suspend Data Dissemination

US International Visitor Data Blocked

Many U.S. destinations and travel companies expect accurate international arrivals data from the U.S. National Travel & Tourism Office, but documents shared Tuesday with Skift show flaws have existed in the data collection process for years and that the U.S. Department of Homeland Security has been reluctant to correct errors. Data is an increasingly key pillar of any industry, and particularly for the travel industry. Inaccurate data reporting has the potential to impact companies and destinations beyond the United States, but many destinations and companies aren’t waiting around for National Travel & Tourism Office data as they use a handful of sources to understand who’s getting off planes, boats, buses, and cars in their locales. The U.S. Department of Commerce, which oversees the National Travel & Tourism Office, announced on Monday that it plans to suspend further releases of international arrivals data until technical issues are … [Read more...] about US International Visitor Data Blocked

2018 Canada Call For Participation

Submissions for presentations, papers, workshops, panels and student posters are invited relating to the overarching theme of Propelling smarter, bolder tourism. Submissions may be on a range of tourism-related topics and the Conference Program Committee also encourages presentations on topics that are outside the general theme – our goal is to provide content that is relevant, timely and of interest to our members. Accepted submissions will be eligible for one of three non-monetary awards for best paper (refereed abstracts), best presentation (non-refereed), and best student poster. For more information about this call for participation, DOWNLOAD PDF. … [Read more...] about 2018 Canada Call For Participation

Ottawa Tourism CEO: “We would become obsolete” without modern strategic planning”

“If we continued to operate as a traditional DMO, we would become obsolete.”  Luckily, we have a team that embraces new ways of thinking, new ways of marketing, and new ways of amplifying the stories that people tell about our destination. The Ottawa Tourism team is getting people talking.  READ ARTICLE … [Read more...] about Ottawa Tourism CEO: “We would become obsolete” without modern strategic planning”

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