October 4, 2023 - October 4, 2023

TTRA Partner Webinar with Datafy.

Charting Destination Success: DMO Researchers as Data Navigators
Wednesday, October 4, 2:00 PM ET.

Join us Wednesday, October 4, at 2:00 PM ET for this FREE webinar with TTRA Partner Datafy.

Charting Destination Success: DMO Researchers as Data Navigators

We don’t have to explain to you, dear tourism and travel researcher, why big data competency is an essential part of destination marketing… But we can help you explain to the rest of your team why an organization-wide grasp on data is one of the most effective ways for a DMO to drive successful marketing strategies. 

Join Datafy, in partnership with TTRA,  for our upcoming webinar, “Charting Destination Success: DMO Researchers as Data Navigators,” as we discuss how big data expertise can contribute to the success of every role and department within your DMO. We’ll touch on: 

  1. Cultivating a data culture: Learn how to educate and excite your team about the potential big data has for their individual roles and departments. 
  2. Encouraging action from insights at all levels: Discuss how data can be utilized for a wide range of destination goals, like strategizing campaigns, enhancing visitor experiences, and driving sustainable growth.
  3. Navigating the perceived challenges of data: Am I privacy-compliant? What’s the difference between preliminary data and complete data? Let’s discuss how to talk about data confidently and responsibly. 

Whether you’re a destination marketing professional, a data enthusiast, or simply curious about the power of data, this webinar is for you. 

Kelby Bosshardt, Co-Founder and President, Datafy
Lauren Rogers, CDME, Chief Experience Officer, Datafy

DATE: Wednesday, October 4, 2:00 PM ET

REGISTRATION: Registration is FREE for everyone. TTRA Members receive access to the recording.

Mark your calendars and secure your spot today. See you there! ??

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