December 1, 2023 - December 4, 2023

2023 Annual Chapter Conference

Theme: Endemic tourism and travel research in the Asia Pacific

1-4 December 2023, Seoul, South Korea

Annyeonghaseyo (hello in the Korean language)! The Travel and Tourism Research Association (TTRA) Asia Pacific Chapter and our conference host, Sejong University, cordially invite you to our 10th annual conference.

The tourism and travel industry are no strangers to recovering and building back from a range of crises and disasters not limited to health pandemics, political coups, wars, and natural disasters across the globe. Despite these threats to business survival and continuity, the sector calls for wider collaborations and rethinking how and what matters for the future of tourism and travel. As one of several chapters of TTRA International, the Asia Pacific region is one of the fastest-growing tourism corridors prompted by digital transformations, increased human mobilities, and trade and investment opportunities. These developments, therefore, prompt further conversations, analyses, and debates in terms of ‘endemic’ tourism – how travel and tourism research can live and ride the crest of new waves.

We look forward to seeing you in Seoul!

Please direct all queries to [email protected]

Call For Papers:

We invite all tourism researchers, including academics, students, industry, and government officials, to submit conceptual, quantitative, and qualitative papers in areas such as (in alphabetical order):

  • Big data, AI, the Metaverse, and inclusivity of small/medium enterprises
  • Business, mega-events (e.g., Olympics), and community legacies
  • ESG (economic, social, and governance) models and frameworks for travel and tourism – Best practices and future scenarios
  • Frontiers in tourism and para diplomacy
  • High net worth tourism vs tourism for all, and carrying capacity considerations
  • Media-induced sustainable tourism
  • New forms of co-opetition in travel and tourism for competitive advantages
  • Resident-centered methods in travel and tourism research
  • Revitalization of tourism landscapes – lifestyle economies and changes, especially in urban contexts
  • Sustainable tourism ecosystems – Who should be involved, and how success or value is to be measured
  • Transformational tourism – From what to what next, the why and the how
  • Travel and tourism marketing and the new era of influencers
  • Workforce crisis and the future of tourism education

While we are particularly interested in submissions that address the above sub-themes, papers that explore other contemporary trends in travel and tourism research are also welcome.

Submission and Important Dates:

Submit your abstract (up to 750 words) OR full paper (up to 5000 words) to [email protected]
Abstract and Full Paper submissions: 30 August 2023
Confirmation of acceptance: Throughout October.
Closing date for registrations: 11:59 pm 19 November 2023
* Please note all dates and times are AEST

For accommodation at the conference venue on campus, please see the following Google Form and submit a request regarding your room/date requirements:


Registration typeEarly BirdFull rate
TTRA member $      370.00 $        440.00
Non-member $      440.00 $        535.00
TTRA student member $      195.00 $        230.00
Student $      230.00 $        295.00
TTRA Global South member $      175.00 $        210.00
Global South $        97.50 $        115.00
Online Presenter $        40.00 $          40.00

All prices are AUD.

Closing date for Early Bird registration: 31 October 2023

Tentative Program:

DAY ONE: Friday, 1 December 2023

14:00-18:00 Half-day field trip

18:00-20:00 Dinner at own expense

20:00-20:30 Bus back to university accommodation

DAY TWO: Saturday, 2 December 2023

09:00-10:00 TTRA APac Board meeting

10:00-10:45 Registration

10:45-11:00 Opening ceremony

11:00-12:30 Keynote speakers

12:30-13:30 Lunch

13:30-15:30 Presentation session 1

15:30-16:00 Afternoon tea

16:00-17:00 AGM

18:00-20:30 Conference dinner

DAY THREE: Sunday, 3 December 2022

08:30-09:00 Registration

09:00-10:30 Panel discussion

10:30-11:00 Morning tea

11:00-13:00 Presentation session 2

13:00-14:00 Lunch

14:00-15:00 The Fiji Project

15:00-15:30 Afternoon tea

15:30-17:00 Presentation session 3

17:00-18:00 Closing ceremony

DAY FOUR: Monday, 4 December 2023

09:00-16:00 Research symposium or workshops

Please note: This is a tentative program. The final version of the program, including the presentation times for keynotes and research paper sessions, will be emailed to presenters and attendees.


Keynotes and speakers are to be announced soon.

Conference Venue:

Sejong University

Address: 209 Neungdong-ro, Gwangjin-gu, Seoul, South Korea

How to get there:

Campus map:

Read more News and Events