There is an ongoing debate on how destinations can stay relevant to travelers. It’s a discussion often had among destination marketing organizations and partners whose roles and tactics must evolve as the travel, marketing and technology landscapes continue to disrupt tried-and-true methods of the past.
In the Relevant Destination Q&A series, we hear a variety of perspectives and pro-tips on how destinations can modernize to meet the expectations of a new age of travelers.
This week’s guests:
- Charles Harris, Senior Vice President of Marketing at Visit Anaheim
- Jeremy Harvey, Vice President of Communications & Marketing at Visit Savannah
- Maya Hua, Tourism Senior Manager at Mall of America
- Cree Lawson, Founder & CEO at Arrivalist **TTRA PARTNER MEMBER**