March 2021 Webinar – Quick and Easy Research Without Breaking Your Budget
Presenters: Tracy Saathoff | VP of Strategy, Lawrence & Schiller; Bob Frohoff | Bob Frohoff Consulting
Who’s my audience? Where should I spend my marketing dollars? How do I reach my target audience? If you’re like most DMOs, knowing the answers to these questions is the foundation of smart marketing strategy. But – how do you get the answers when resources are limited? CenStates industry leaders have a series of quick and easy tips for learning more about your audience, profiling your market and ways to differentiate from your competitors – all by using research that’s free and at your fingertips.
February 2021 Webinar – We all Know and Love Tourism…But Do They?
Presenter: Andria Godfrey | VP, Longwoods International
Host: John Ricks | Executive Director, Nebraska Tourism Commission
Now more than ever the resident is a destination’s first customer and most valued partner – especially during this pandemic.
But do we really know if our residents see their home destinations the same way?
Join us for a conversation where we’ll share and discuss communities that have the ear on the ground with their residents and are making tourism a success.
